Privacy Notice

IntroductionMarkeys is a digital written content and communications agency and Markeys is the trading name of Markeys Ventures Limited.Markeys Ventures Limited (“Markeys”, “we”, “us”, or “our”) is strongly committed to protecting Personal Data. This notice describes why and how we collect and use Personal Data and provides information about individual’s rights.It applies to Personal Data provided to us, both by individuals themselves and by others. We may use Personal Data provided to us for any of the purposes described in this Privacy Notice or as otherwise stated at the point of collection.Personal Data is any information relating to an identified or identifiable living person. Markeys processes Personal Data for numerous purposes, and the means of collection, lawful basis of processing, use, disclosure, and retention periods for each purpose may differ.When collecting and using Personal Data, our Notice is to be transparent about why and how we process Personal Data. To find out more about our specific processing activities, please go to the relevant sections of this notice.ZoomInfo, Apollo.io and Kit DataZoomInfo, Apollo.io and Kit are go-to-market software that helps businesses find and connect with their ideal customers. ZoomInfo, Apollo.io and Kit use a variety of data sources to build their profiles, including public records, social media, and business websites. This data is then used to create comprehensive profiles of individuals and companies, which include contact information, job titles, and other relevant details.We use ZoomInfo and/or Apollo.io and/or Kit data to, amongst other things, (a) personalize your experience on our website and/or app, (b) deliver targeted advertising and marketing messages and (c) improve the quality of our services.How We Use Your InformationWe use the information we collect about you to, amongst other things, (a) provide you with the services you request, (b) respond to your questions and comments, (c) send you marketing and promotional emails and (d) improve the quality of our services.Purposes of ProcessingWe will only collect and/or process your Personal Data in accordance with applicable data protection and privacy laws. In most cases, we process your Personal Data for all the purposes identified below on the basis that it is in our legitimate interests (for example, to allow us to provide you with our services; to monitor, analyse and improve our services), or the legitimate interests of third parties with whom we share your data, to carry out these activities.Where we cannot rely on another legal basis (for example, in respect of the use of your Personal Data for email marketing purposes) we process this on the basis that we have obtained your consent to do so.Visitors to our websitesCollection of Personal DataVisitors to our website are generally in control of the Personal Data shared with us. We receive Personal Data, such as name, title, company address, email address, and telephone numbers, from website visitors; for example, when an individual subscribes to updates from us, registers for an event, registers an interest with us or books a call with us. Visitors are also able to send an email to us through our website. Their messages will contain the user’s name and email address, as well as any additional information the user may wish to include in the message.CookiesWe use small text files called ‘cookies’ which are placed on your hard drives to assist in personalising and enriching your browsing experience by displaying content that is more likely to be relevant and of interest to you.Use of Personal DataWhen a visitor provides Personal Data to us, we will use it for the purposes for which it was provided to us as stated at point of collection (or as obvious from the context of the collection). Typically, Personal Data is collected to:- evaluate your registration or application for our products and services.- deliver the services you request, manage your account, or to communicate with you about your account.- send you our newsletters or research materials when you have expressly consented to this.- personalise your repeat visits to our websites.- register for events.- subscribe to updates or email marketing.- aggregate data for website analytics and improvements.- monitor and enforce compliance with our terms and conditions for use of our website; and- as we believe necessary or appropriate to comply with legal requirements.Third Party WebsitesOur website may contain links to third-party websites and features. These third parties, such as social media pages linked through widgets or industry reports, have their own privacy policies and are not covered by this Notice. We do not accept any responsibility or liability for their websites, features, or policies. Please review their privacy policies before submitting any data.Data retentionWe will retain personal data gathered through our websites for as long as it is necessary (for example, for as long as we have a relationship with the relevant individual). Once this period has concluded, we will either permanently delete or destroy the relevant personal data or we will archive it so that it is beyond use.Business contactsCollection of Personal DataWe process Personal Data about contacts (existing and potential clients and/or individuals associated with them) using a customer relationship management system (“CRM”).The collection of Personal Data about contacts and the addition of that Personal Data to our CRM is initiated by a Markeys user and will include some or all of the following: name, employer name, contact title, phone, email, and other business contact details. In addition, our CRM may collect data from our email (such as sender name, recipient name, date, and time) and calendar (such as organiser name, participant name, date, and time of event) systems concerning interactions between Markeys users and contacts or third parties.Use of Personal DataPersonal Data relating to business contacts may be visible to and used by our users to learn more about an account, client, or opportunity they have an interest in, and may be used for the following purposes:- administering, managing, and developing our businesses and services.- providing information about us and our range of services.- making contact information available to our users.- identifying clients/contacts with similar needs.- describing the nature of a contact’s relationship with us.- with your consent, to send you marketing e-mails about upcoming promotions, newsletters, new products, services, webinars, events, and other news. You may opt-out of receiving such information at any time: such marketing emails tell you how to “opt-out,” Please note, even if you opt out of receiving marketing emails, we may still send you non-marketing emails. Non-marketing emails include emails about your account with us (if you have one) and our business dealings with you; and performing analytics, including producing metrics for our leadership, such as on trends and sales intelligence.Markeys does not sell or otherwise release Personal Data contained in our CRM to third parties for the purpose of allowing them to market their products and services without consent from individuals to do so.Data retentionPersonal Data will be retained on our CRM for as long as it is necessary for the purposes set out above (e.g. for as long as we have, or need to keep a record of, a relationship with a business contact). Once this period has concluded, we will either permanently delete or destroy the relevant Personal Data or archive your Personal Data so that it is beyond use.SuppliersCollection of Personal DataWe collect and process Personal Data about our suppliers (including subcontractors and individuals associated with our suppliers and subcontractors) to manage the relationship, contract, to receive services from our suppliers and, where relevant, to provide professional services to our clients.Use of Personal DataWe use Personal Data for the following purposes:- receiving services.- providing professional services to clients.- administering, managing, and developing our businesses and services.- security, quality, and risk management activities.- providing information about us and our range of services; and- as we believe necessary or appropriate to comply with legal requirements.Data retentionWe retain the Personal Data processed by us for as long as is considered necessary for the purpose for which it was collected (including as required by applicable law or regulation). Personal Data may be held for longer periods where extended retention periods are required by law or regulation and to establish, exercise or defend our legal rights. Once this period has concluded, we will either permanently delete or destroy the relevant Personal Data or archive your Personal Data so that it is beyond use.How we share your Personal DataThird Parties Designated by You: We may share your Personal Data with third parties where you have provided your consent to do so.Our Third-Party Service Providers: We may share your Personal Data with our third-party service providers who provide services such as data analysis, distribution partners, resellers, HR services, information technology and related infrastructure provision (such as Amazon Web Services), customer service, email delivery, auditing, and other similar services. These third parties are only permitted to use your Personal Data to the extent necessary to enable them to provide their services to us. They are required to follow our express instructions and to comply with appropriate security measures to protect your Personal DataCorporate Restructuring: We may share Personal Data when we do a business deal, or negotiate a business deal, involving the sale or transfer of all or a part of our business or assets. These deals can include any merger, financing, acquisition, or bankruptcy transaction or proceeding.Other Disclosures: We may share Personal Data as we believe necessary or appropriate: (a) to comply with applicable laws; (b) to comply with lawful requests and legal process, including to respond to requests from public and government authorities to meet national security or law enforcement requirements; (c) to enforce our Notice; and (d) to protect our rights, privacy, safety or property, and/or that of you or others.International Data TransferWe may be required to transfer your information, including Personal Data that we collect from you, outside the country in which you reside where data protection and privacy regulations may not offer the same level of protection as in other parts of the world. To ensure that your Personal Data receives an adequate level of protection and is treated securely, we will put appropriate safeguards in place to protect the privacy and integrity of such Personal Data.Individuals’ rights and how to exercise themIndividuals have certain rights over their Personal Data and data controllers are responsible for fulfilling these rights. Where we decide how and why Personal Data is processed, we are the data controller and include further information about the rights that individuals have and how to exercise them below.The right to be informed: This privacy notice is our way of informing you of your rights and of how we process information.The right of access: You have the right to confirm whether we are processing your data, and the right to obtain a copy of the data that we hold, also known as a “Data Subject Access Request”.  To obtain this, you may contact us at [email protected]The right to rectification: If any information we hold is inaccurate or incomplete, you have the right to have that information amended.The right to erasure: You have the right to have your information deleted. We will endeavour to fulfil this without undue delay if we are not obliged to keep the information to comply with any other legislation.The right to complain: If you wish to complain about our use of Personal Data, please send an email with the details of your complaint to us at [email protected]. You also have the right to lodge a formal complaint with a data protection authority.For further information, refer to the UK data protection regulator (Information Commissioner’s Office/ICO) website: https://ico.org.uk/for-the-public/how-to-make-a-data-protection-complaintChanges to this Privacy Notice
We recognise that transparency is an ongoing responsibility so we will keep this Privacy Notice under regular review.All changes we make will be described on this page.This Privacy Notice was last updated on 15 December 2024.